Our Story

Founded in February 2023, we have evolved from an independent applied theatre collective (formerly “Artivism – Arts for Action”) into Arts for Action Cares Limited (UEN 202546785R), a registered non-profit socially engaged arts organisation based in Singapore.

Publicly, we operate as “Arts for Action (AFA)”, and @AFACares online. We are dedicated to using the arts as a tool for engagement across sectors such as education, healthcare, and social services through community-centred, performance-making and participatory programmes.

Mission

We bring the arts into everyday spaces across sectors, sparking activation, connection, and dialogue.

Vision

A society where the arts enable dignified, meaningful lives.

Core Values

At AFA, care is central to our ethos and practice. It is embodied through our five core values:

  • Criticality: We engage with depth, intention, and intellectual honesty. Through thoughtful questioning and reflective practice, we strive for clarity, relevance, and growth.

  • Accountability: We take ownership of our actions and their impact. This includes transparency in communication, integrity in delivery, and responsibility to the communities we serve.

  • Respect: We uphold the dignity of all individuals and perspectives. We listen actively, honour lived experiences, and cultivate inclusive spaces for dialogue and collaboration.

  • Evidence-based Engagement: We make informed choices grounded in research, real-world insights, and ongoing evaluation. Our work evolves with the needs of our communities and the contexts we work in.

  • Sustainability: We create with longevity in mind. Our projects, partnerships, and organisation are designed to endure, adapt, and evolve with the people and environment we work with.

Our Logo

AFA logo entwines two circles — the arts (smaller yet radiant), and the community (vast and embracing). Where they meet, a shared space blooms: the fertile ground of possibility, where creativity and care converge, and where cross-sector collaborations can take root and flourish. Bathed in a palette of warmth, imagination, and playful vibrancy, the logo positions AFA as bold and inclusive, deeply rooted in community, and ever-reaching toward new horizons. These hues weave a palette that feels contemporary and human-centred, bold yet gentle. A harmony of colours that carries both the clarity of purpose and the warmth of connection:

  • Orange (#f89e6b): The glow of energy and warmth, carrying the spark of creativity, friendliness, and open invitation.

  • Pastel Magenta (#eb7eb6): A pulse of care and vibrancy, embodying emotional resonance, imagination, and inclusive embrace.

  • Pastel Purple (#a98de5): A horizon of reflection and possibility, speaking of empathy, creativity, and futures yet to unfold.

  • Greys (#737373 / #545454): The steady ground beneath, offering balance, stability, and quiet professionalism.